Industry boundaries are getting more and more indistinct. A story is no longer bound to a single format – it can be told through a variety of media and across various channels and formats.

To harness this potential, the Frankfurt Book Fair created the all-media platform Frankfurt StoryDrive in 2010. Frankfurt StoryDrive reflects the changes, developments and trends that are currently evolving in the content industries.

It is the first organised business platform that brings together the worlds of media and entertainment. StoryDrive takes place every October during the Frankfurt Book Fair, the biggest media fair in the world.

Last year, StoryDrive Frankfurt featured more than 30 sessions and 50 speakers from all over the world, including Harry Potter producer David Heyman and transmedia producer Louis-Pierre Pharand, who shared their expertise and drew attendees from ten countries.

With StoryDrive China, the successful Frankfurt StoryDrive concept celebrates its premiere in Asia.

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