Program
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DAY 1: WEDNESDAY 31MAY 2017(Note: The following program is subject to change.) |
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| 09:00 - 09:30 | REGISTRATION | |
| 09:30 - 09:35 | WELCOME & OPENING Enrico Brandt, Cultural Counselor at German Embassy in China | |
| 09:35 - 09:45 | Highlights of 2017 Frankfurt Book Fair: THE ARTS+ and IPR WELCOME & OPENING Speaker: | |
| 09:45 - 10:30 | Passion Creates Possibilities - how to become a visual storyteller? OPENING KEYNOTE Malaysian-born photographer Stefen Chow undertakes long term projects with social conscience. He is the co-founder of ‘The Poverty Line’, a global visual project that contextualises poverty and his editorial and commercial work has garnered awards from World Press Photo, National Geographic and International Photo Awards. In this opening keynote, Stefen, an internationally acclaimed TED speaker and Mount Everest conqueror, will explore different possibilities of visual storytelling. Speaker: | |
| 10:30 - 11:15 | Discovering the “source code” of Chinese aesthetics KEYNOTE Prior to becoming the executive director of CITIC Art Museum, Zeng Zirong worked at Today Art Museum for 10 years, and has accumulated much art promotion experience. Under his leadership, CITIC Art Museum launched the Chinese Art History - Original Works of Masters book series last year, of which 45 has since been published. A total of 60 is expected to be published, and it is expected to become the most comprehensive publishing program for a world class series of classical picture albums of Chinese paintings aimed at the masses. At the same time, Zeng Zirong has also set up many Chinese painting appreciation courses on the Internet, attracting close to 400,000 listeners. In this sharing, Zeng Zirong will discuss in detail the ways to discover and appreciate the “source code” of Chinese aesthetics using classical styles in Chinese traditional paintings as examples. Speaker: | |
| 11:15 - 12:00 | Creating the most beautiful book: An artist’s perspective MASTER COURSE Half acre of land, five years of time, inviting one hundred species of bugs, collecting a thousand kinds of traces, finally, we have a book. Speaker: | |
| 12:00 - 12:30 | IlluSalon - a platform connecting international illustrators KEYNOTE Experienced publisher Hou Mingliang founded IlluSalon in 2016. IlluSalon is a business entity that has the Global Illustration Award as bellwether, and an agglomeration of global illustration resources as its principal business activity. It also works on priority projects of the State such as the application and promotion of ISLI. In October 2017, IlluSalon and Frankfurt Book Fair will jointly hold the Second Global Illustration Award. In this session, Hou Mingliang will share his experience of establishing China’s largest global illustration resource platform. Speaker: | |
| 12:30 - 13:30 | BREAK | |
| 13:30 - 14:10 | All about picture books KEYNOTE “Focus on the future of children’s books” (I) Book illustrations tell a story behind the story and beautiful images can set your imagination free. How did picture books become popular? What sells well? How have taste and technology evolved? What is the current status of picture books particularly in an age when new technologies often drive entertainment rather than genuine creativity? Having successfully published picture books in all five continents, no one is more suitable to provide insights into how to tell a story visually than veteran picture book publisher Michael Neugebauer, who will share his knowledge about the history and the future of children’s picture books. Speaker: | |
| 14:10 - 14:50 | The next trends in child reading: New technology, new interface and new possibilities KEYNOTE “Focus on the future of children’s books” (II) In pursuit of neither scale efficiency nor the existing market. The appearance of citickids has attracted much market attention, particularly its development in the area of cross-industry integration between new technology and children’s book publishing. Lu Jun, deputy editor of CITIC Press Group/editor-in-chief of citickids, using the high growth rate experienced by citickids as a case study, will analyze the impact of the mutual empowerment of the inherent strength of the Internet and the creative economy, as well as an all-new social collaborative efficiency system on driving children’s publishing. Speaker: | |
| 14:50 - 15:30 | IP management of children's content Industry KEYNOTE “Focus on the future of children’s books” (III) IP management of children’s content products is nothing new. With Disney as the benchmark, many domestic enterprises jumped on the bandwagon and ended up being martyrs. “Children’s content industry” and “full copyright operation” may appear wonderful at first glance, but in China today, these have sunk to the level of a gimmick - a story told to investors and the pretext for seeking aid from the government. Meanwhile, the animation industry, despite all the fanfare, have seen individual investors lose their shirts, and nations rarely get their investment back. The traditional children’s pu1blishing industry has been hovering at low levels on a small scale ...... Is this because the timing premature, or is it because the industry has taken the wrong direction? Can mobile Internet lead to opportunities? In this address, publishing planner/founder of “One Way Street” bookstores/investor of Baby Cube, Yang Wenxuan, will share his thoughts on the aforesaid questions with the audience. Speaker: | |
| 15:30 - 15:45 | LUCKY DRAW | |
| 15:45 - 16:30 | All you need to know about film development MASTER COURSE After having worked at Flach Film and gathering experience as a producer, Isabelle Fauvel created Initiative Film in 1993, a company exclusively dedicated to film development. In this master course, Ms. Fauvel will explain every aspect of film development including talent scouting, subject research in literature, consulting, story editing and more. Speaker: | |
| 16:30 - 17:30 | The sino-hollywood courtship MASTER COURSE Zhu Ying, a leading expert in Chinese film and media studies, has published eight books, including Two Billion Eyes: The Story of China Central Television (2014) and Art, Politics, and Commerce in Chinese Cinema (2010). In this session, Prof. Zhu will share her latest research on the Sino-Hollywood relationship, both from a historical point of view and a contemporary one, from the Republican era until today. Speaker: | |
- DAY 1: WEDNESDAY 31MAY 2017
- DAY 2: THURSDAY 1 JUNE 2017
CONFERENCE MODERATORS:
Thomas Minkus（托马斯 · 明库斯）, vice president of Frankfurt Book Fair, managing director of IPR License
Katharina Ewald（卡特琳娜 · 爱娃特）, director International Business Development at Frankfurt Book Fair
