ULRICH WEINBERG（乌尔里希•温伯格）
Director
School of Design Thinking at HPI Postdam
GERMANY

Since 2007 Director of the School of Design Thinking at the Hasso-Plattner-Institute in Potsdam. Studied Arts, Design, Philosophy and Art History in Munich and Berlin.

1980-1986 active in TV design in public and private production facilities. Since 1986, specialized in 3D computer animation (among others with mental images, ART + COM) in artistic, technical and scientific projects for companies like ARD, BMW, Daimler Benz, Siemens, Schering, Telekom and ZDF. Founder of the company TERRATOOLS and CYPARADE with focus on 3D animation, simulation, cross-media projects and computer games.

Since 1994 Professor of Computer Animation at the Film University Babelsberg. For four years the Vice President for Research, Development and International Relations. Since 2004 Visiting Professor at the Communication University of China CUC in Beijing and there since 2014 Honorary Director of the Design Thinking Innovation Center. Since November 2014 board member of the German Society for Quality DGQ e.V., board member of TEDx Berlin and, since 2015 co-founder of WeQ-Foundation and its chairman. Co-author of several books, author of "Network Thinking – Was kommt nach dem Brockhaus-Denken". Ulrich Weinberg supports and advises for years companies such as SAP, Janssen, Volkswagen and Bosch in transformation processes to networked digital work structures.

At home and abroad he is a sought congressional speaker to digital transformation, Design Thinking, Network Thinking and collaborative working and learning culture. He has two children and lives with his family in Berlin.